You see?

At Ursinus College, we’re proud of our name. But our initials can sometimes cause confusion.

Like many people, we tend to shorten things to save time. So “Ursinus College” can become “UC” in some cases.

Unfortunately, many institutions of higher education share the initials UC not because their name starts with “U” but because they are universities. Just take a look at the Universities of California, Charleston, Chicago, Cincinnati, Colorado or Connecticut.

Earlier versions of our visual identity tried to use the UC initials, but they remained vulnerable to confusion and misinterpretation. So our current identity, adopted in the fall of 2014, embraces our first name by using the letter “U” alone and proud in the middle of a crest.

The current visual identity uses the letter "U" in a crest.The current visual identity uses the letter "U" in a crest.

Older versions of the visual identity focused on the initials UC.Older versions of the visual identity focused on the initials UC.