Maureen Cumpstone with professional mentors during the 2020 Rock-A-Thon Competition

About Us

The Center supports students, staff, and faculty members with projects that satisfy a need for a variety of markets. The Center encourages others to take their skills and knowledge to the next level by creating a service, product, brand or organization. 

What is the U-Imagine Center?

U-Imagine focuses on teaching entrepreneurship and integration skills to students who want to pursue a new project. Students learn to approach problems in novel ways, develop comfort with ambiguity, and apply their learned-skills in action. The Center provides valuable resources to all students, no matter the experience level or academic concentration. Feel free to let us help you develop your ideas into products, brands, services, or anything that creates value by meeting a social or market need.

Ursinus students are interested in and encouraged to refine the following abilities which are commonly referred to as entrepreneurial competencies. 



Creative (or inventive) thinking


Communication skills (especially persuasion)



The ability to critically evaluate information and distill it to what is useful and relevant (information literacy)

Flexibility and adaptability

What Can the Center Do for You?

Every student at Ursinus is encouraged to be an entrepreneurial (E) thinker. E-thinking fulfills the spirit of Liberal Arts Plus by giving students the chance to act on “the desire to make significant contributions to the world.”  E-thinking is in high demand by employers in a 21st century workforce.

Need some advice with an entrepreneurial idea?

Schedule an appointment to meet with our Entrepreneur-in-Residence, Maureen Cumpstone